Kinactive Kids
Where Others See Impossible, We See Opportunity

Insight:

Led by Emily Heisey, Kinactive Kids helps infants, toddlers, and kids reach new milestones to enhance their gross motor skills and overcome developmental setbacks.

Together, we strategically built masterclass video courses to bring tactics and exercises from Dr. Emily Heisey’s one-on-one consultations to the palm of parents’ hands to fuel community growth.

Idea:

For decades, healthcare providers have followed a linear approach. Example: Patient has a challenge, illness, or developmental setback, patient books an appointment, the patient receives care, then rinses, and repeats until they’re better.

KinActive Kids saw an opportunity to help parents with a more personalized approach by furthering the client-patient relationship through community, education, and 1:1 customized care.

We helped strategically develop the course content, create supporting advertisements, and bring the courses to life through video.

Impact:

The result? Two rounds and counting of developed, filmed, and edited masterclass courses featuring eight modules and over 30 snackable lessons on gross motor skills development that have generated over $250k of revenue.